• P.O. Box 479

    00101 Helsinki

    Finland

  • Källa: Scopus
  • Beräknat baserat på antal publikationer som lagrats i Pure och citeringar från Scopus
20002021

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Personlig profil

Forskningsområden

CURRENT POSITION

Professor of Service and Relationship Marketing, Department of Marketing, Hanken School of Economics, Helsinki, Finland (01/2015-)
Director, CERS Centre for Relationship Marketing and Service Management, Hanken School of Economics, Helsinki, Finland (2010 – present)
Adjunct Professor (Docent) of Marketing, specifically customer-centric service marketing University of Tampere (December 2013)

 PREVIOUS ACADEMIC EXPERIENCE 

Hanken Foundation Assistant Professor (tenure track), Department of Marketing, Hanken School of Economics, Helsinki, Finland (2007-2014)
Assistant Professor, Department of Marketing, Swedish School of Economics and Business Administration, Helsinki, Finland (2005-2006)
Post Doctoral Researcher, LTT Research LTD, Helsinki School of Economics (2004)
Doctoral Candidate, Department of Marketing and Corporate Geography and FCSRM Finnish Centre for Service and Relationship Management graduate school, Swedish School of Economics and Business Administration, Helsinki, Finland (2001-2004)
Assistant Professor, Department of Marketing, Swedish School of Economics and Business Administration, Helsinki, Finland (2000)
Assistant, Department of Marketing, Swedish School of Economics and Business Administration, Helsinki, Finland (1999-2000)

Research areas: service management, customer relationships, digital disruption, business transformation, customer-dominant logic, marketing communication

Google scholar

LinkedIn

Academia.edu     

ResearchGate

 ORCID 0000-0002-3177-4776

 SCOPUS Author ID 14053778900

Twitter @KEH75

Information om utbildning

Ekon. dr, företagsekonomi, Hanken Svenska handelshögskolan, Finland, 2004

Externa befattningar

Fulbright fellow, University of Massachusetts

02.201806.2018

Docent, University of Tampere

12.2013 → …

Nyckelord

  • 512 Företagsekonomi

Fingeravtryck

Fördjupa i forskningsämnen där Kristina Heinonen är aktiv. Dessa ämnesetiketter kommer från personens arbeten. Tillsammans bildar de ett unikt fingeravtryck.
  • 1 Liknande profiler

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