@article{6f7c5ebff0cc45d9baca478085b4c671,
title = "A customer-dominant logic of service",
keywords = "Services, Customers, Customer relations, Consumer behaviour, Logic, CONSUMER PERCEPTIONS, EXPERIENCE, QUALITY, EMOTIONS, CREATION, LOYALTY, MODEL, MOOD, KOTA2010",
author = "Kristina Heinonen and Tore Strandvik and Karl-Jacob Mickelsson and Bo Edvardsson and Erik Sundstrom and Per Andersson",
year = "2010",
doi = "10.1108/09564231011066088",
language = "English",
volume = "21",
pages = "531--548",
journal = "Journal of Service Management",
issn = "1757-5818",
publisher = "Emerald Group Publishing",
number = "4",
}