@inproceedings{4c949bb13bb84eb4a101e09233e8e001,
title = "A customer dominant logic of service",
author = "Kristina Heinonen and Tore Strandvik and Karl-Jacob Mickelsson and Bo Edvardsson and Erik Sundstr{\"o}m and Per Andersson",
note = " Volume: Proceeding volume: ",
year = "2009",
language = "English",
isbn = "978-3-00-027342-1",
pages = "206--215",
editor = "Bernd Stauss and Brown, \{Stephen W.\} and Bo Edvardsson and Robert Johnston",
booktitle = "QUIS 11: Moving Forward with Service Quality",
}