A new perspective on market dynamics: Market plasticity and the stability–fluidity dialectics

Suvi Nenonen; Hans Kjellberg; Jaqueline Pels; Lilliemay Cheung; Sara Ulrika Björnsdotter Lindeman; Cristina Mele; Laszlo Sajtos; Kaj Storbacka

doi:10.1177/1470593114534342

A new perspective on market dynamics: Market plasticity and the stability–fluidity dialectics

Suvi Nenonen, Hans Kjellberg, Jaqueline Pels, Lilliemay Cheung, Sara Ulrika Björnsdotter Lindeman, Cristina Mele, Laszlo Sajtos, Kaj Storbacka

Marknadsföring, Helsingfors

Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review

102 Citeringar (Scopus)

Originalspråk	Engelska
Referentgranskad vetenskaplig tidskrift	Marketing Theory
Volym	14
Nummer	3
Sidor (från-till)	269-289
Antal sidor	21
ISSN	1470-5931
DOI	https://doi.org/10.1177/1470593114534342
Status	Publicerad - 2014
MoE-publikationstyp	A1 Originalartikel i en vetenskaplig tidskrift

Nyckelord

512 Företagsekonomi
KOTA2014

Åtkomst av dokument

10.1177/1470593114534342

OpenUrl-tillgänglighet

Fulltext

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author = "Suvi Nenonen and Hans Kjellberg and Jaqueline Pels and Lilliemay Cheung and Lindeman, {Sara Ulrika Bj{\"o}rnsdotter} and Cristina Mele and Laszlo Sajtos and Kaj Storbacka",

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AU - Nenonen, Suvi

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AU - Lindeman, Sara Ulrika Björnsdotter

AU - Mele, Cristina

AU - Sajtos, Laszlo

AU - Storbacka, Kaj

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