Corporate Brand Evolution - Corporate Brand Images Evolving in Consumers' everyday life

Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review

29 Citeringar (Scopus)

Originalspråk	Engelska
Referentgranskad vetenskaplig tidskrift	European Business Review
Volym	22
Nummer	3
Sidor (från-till)	276-286
Antal sidor	11
ISSN	0955-534X
Status	Publicerad - 2010
MoE-publikationstyp	A1 Originalartikel i en vetenskaplig tidskrift

Nyckelord

@article{c28b4be68c3248c2a44c44966c0e0f1b,

title = "Corporate Brand Evolution - Corporate Brand Images Evolving in Consumers' everyday life",

keywords = "KOTA2010",

author = "Anne Rindell and Tore Strandvik",

year = "2010",

language = "English",

volume = "22",

pages = "276--286",

journal = "European Business Review",

issn = "0955-534X",

publisher = "Emerald Group Publishing",

number = "3",

}