Sammanfattning
Digital screens provide information services and wayfinding in cityspace such as maps, information on sights, events, news and advertising. This paper presents results from a pilot project in Helsinki, Finland, where big touch screens are used for wayfinding and information services in customer service points of the city. The results indicate that users have different expectations of the content based on the situation they are in and in which location the screen is located. Value-in-experience is elaborated on through seven use personas. The results help stakeholders to develop the screen content and user experience further.
Originalspråk | Engelska |
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Titel på värdpublikation | Proceedings of QUIS 14 : Accelerate the Impact of Service Research |
Redaktörer | Xiande Zhao, Jie J. Zhang, Hyun Jeong Han |
Antal sidor | 805 |
Utgivningsort | Shanghai |
Förlag | China Europe International Business School |
Utgivningsdatum | 18.06.2015 |
Sidor | 797 |
ISBN (elektroniskt) | 978-0-692-46156-3 |
Status | Publicerad - 18.06.2015 |
MoE-publikationstyp | A4 Artikel i en konferenspublikation |
Evenemang | 2015 International Research Symposium on Service Excellence in Management (QUIS) - China, Shanghai, Kina Varaktighet: 18.06.2015 → 21.06.2015 Konferensnummer: 14 |
Nyckelord
- 512 Företagsekonomi