Customer Loyalty to Content-based Web Sites: The Case of an Online Health Care Service

Johanna Gummerus; Veronica Liljander; Minna Hannele Pura; Allard Van Riel

Customer Loyalty to Content-based Web Sites: The Case of an Online Health Care Service

Johanna Gummerus, Veronica Liljander, Minna Hannele Pura, Allard Van Riel

Marknadsföring, Helsingfors

Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review

267 Citeringar (Scopus)

Originalspråk	Engelska
Referentgranskad vetenskaplig tidskrift	Journal of Services Marketing
Volym	18
Nummer	2/3
Sidor (från-till)	175
Antal sidor	186
ISSN	0887-6045
Status	Publicerad - 2004
MoE-publikationstyp	A1 Originalartikel i en vetenskaplig tidskrift

Nyckelord

512 Företagsekonomi

OpenUrl-tillgänglighet

Fulltext

Customer Commitment to E-Services
Gummerus, J.
01.01.2002 → 01.02.2006
Projekt: Externt finansierat projekt

Citera det här

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title = "Customer Loyalty to Content-based Web Sites: The Case of an Online Health Care Service",

keywords = "512 Business and Management",

author = "Johanna Gummerus and Veronica Liljander and Pura, {Minna Hannele} and {Van Riel}, Allard",

year = "2004",

language = "English",

volume = "18",

pages = "175",

journal = "Journal of Services Marketing",

issn = "0887-6045",

publisher = "Emerald Group Publishing",

number = "2/3",

}

TY - JOUR

T1 - Customer Loyalty to Content-based Web Sites

T2 - The Case of an Online Health Care Service

AU - Gummerus, Johanna

AU - Liljander, Veronica

AU - Pura, Minna Hannele

AU - Van Riel, Allard

PY - 2004

Y1 - 2004

KW - 512 Business and Management

M3 - Article

VL - 18

SP - 175

JO - Journal of Services Marketing

JF - Journal of Services Marketing

SN - 0887-6045

IS - 2/3

ER -

Customer Loyalty to Content-based Web Sites: The Case of an Online Health Care Service

Nyckelord

OpenUrl-tillgänglighet

Projekt

Customer Commitment to E-Services

Citera det här