Efficiency or Sufficiency? The (Re)Construction of Discourses about Sustainable Consumption in Marketing Research

Maria Sandberg; Pia Polsa

Efficiency or Sufficiency? The (Re)Construction of Discourses about Sustainable Consumption in Marketing Research

Marknadsföring, Helsingfors

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	Proceedings of the 40th Annual Macromarketing Conference : Marketing as Provisioning Technology: Integrating Perspectives on Solutions for Sustainability, Prosperity, and Social Justice
Redaktörer	Clifford Shultz II, Raymond Benton, Olga Kravets
Antal sidor	4
Förlag	Loyola University Chicago
Utgivningsdatum	2015
Sidor	147-150
ISBN (tryckt)	2168-1473
ISBN (elektroniskt)	2168-1481
Status	Publicerad - 2015
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	Annual Macromarketing Conference - Chicago, USA Varaktighet: 25.06.2015 → 28.06.2015 Konferensnummer: 40

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512 Företagsekonomi

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Sandberg, M., & Polsa, P. (2015). Efficiency or Sufficiency? The (Re)Construction of Discourses about Sustainable Consumption in Marketing Research. I C. Shultz II, R. Benton, & O. Kravets (Red.), Proceedings of the 40th Annual Macromarketing Conference: Marketing as Provisioning Technology: Integrating Perspectives on Solutions for Sustainability, Prosperity, and Social Justice (s. 147-150). Loyola University Chicago .

Sandberg, Maria ; Polsa, Pia. / Efficiency or Sufficiency? The (Re)Construction of Discourses about Sustainable Consumption in Marketing Research. Proceedings of the 40th Annual Macromarketing Conference: Marketing as Provisioning Technology: Integrating Perspectives on Solutions for Sustainability, Prosperity, and Social Justice. redaktör / Clifford Shultz II ; Raymond Benton ; Olga Kravets. Loyola University Chicago , 2015. s. 147-150

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title = "Efficiency or Sufficiency? The (Re)Construction of Discourses about Sustainable Consumption in Marketing Research",

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Sandberg, M & Polsa, P 2015, Efficiency or Sufficiency? The (Re)Construction of Discourses about Sustainable Consumption in Marketing Research. i C Shultz II, R Benton & O Kravets (red), Proceedings of the 40th Annual Macromarketing Conference: Marketing as Provisioning Technology: Integrating Perspectives on Solutions for Sustainability, Prosperity, and Social Justice. Loyola University Chicago , s. 147-150, Annual Macromarketing Conference, Chicago, USA, 25.06.2015.

Efficiency or Sufficiency? The (Re)Construction of Discourses about Sustainable Consumption in Marketing Research. / Sandberg, Maria ; Polsa, Pia.
Proceedings of the 40th Annual Macromarketing Conference: Marketing as Provisioning Technology: Integrating Perspectives on Solutions for Sustainability, Prosperity, and Social Justice. red. / Clifford Shultz II; Raymond Benton; Olga Kravets. Loyola University Chicago , 2015. s. 147-150.

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

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AU - Sandberg, Maria

AU - Polsa, Pia

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BT - Proceedings of the 40th Annual Macromarketing Conference

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Sandberg M , Polsa P. Efficiency or Sufficiency? The (Re)Construction of Discourses about Sustainable Consumption in Marketing Research. I Shultz II C, Benton R, Kravets O, redaktörer, Proceedings of the 40th Annual Macromarketing Conference: Marketing as Provisioning Technology: Integrating Perspectives on Solutions for Sustainability, Prosperity, and Social Justice. Loyola University Chicago . 2015. s. 147-150