From customer perceived value (PERVAL) to value-in-context experience (VALCONEX)

Anu Helkkula, Minna Hannele Pihlström, Carol Kelleher

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig

Originalspråk	Engelska
Titel på värdpublikation	The 2009 Naples Forum on Service. Service-Dominant logic, service science and network theory, Capri, Italy, 16-19 June, 2009
Redaktörer	E. Gummesson, C. Mele, F. Polese
Utgivningsort	Napoli
Utgivningsdatum	2009
ISBN (tryckt)	978-88-7431-452-2
Status	Publicerad - 2009
MoE-publikationstyp	B3 Icke-referentgranskad artikel i konferenspublikation

OpenUrl-tillgänglighet

@inproceedings{09ab62dab32c42e2bcc6d066472ccfcc,

title = "From customer perceived value (PERVAL) to value-in-context experience (VALCONEX)",

author = "Anu Helkkula and Pihlstr{\"o}m, {Minna Hannele} and Carol Kelleher",

note = " Volume: Proceeding volume: ",

year = "2009",

language = "English",

isbn = "978-88-7431-452-2",

editor = "E. Gummesson and C. Mele and F. Polese",

booktitle = "The 2009 Naples Forum on Service. Service-Dominant logic, service science and network theory, Capri, Italy, 16-19 June, 2009",

}

From customer perceived value (PERVAL) to value-in-context experience (VALCONEX). / Helkkula, Anu; Pihlström, Minna Hannele; Kelleher, Carol.
The 2009 Naples Forum on Service. Service-Dominant logic, service science and network theory, Capri, Italy, 16-19 June, 2009. red. / E. Gummesson; C. Mele; F. Polese. Napoli, 2009.

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig

TY - GEN

T1 - From customer perceived value (PERVAL) to value-in-context experience (VALCONEX)

AU - Helkkula, Anu

AU - Pihlström, Minna Hannele

AU - Kelleher, Carol

N1 - Volume: Proceeding volume:

PY - 2009

Y1 - 2009

M3 - Conference contribution

SN - 978-88-7431-452-2

BT - The 2009 Naples Forum on Service. Service-Dominant logic, service science and network theory, Capri, Italy, 16-19 June, 2009

A2 - Gummesson, E.

A2 - Mele, C.

A2 - Polese, F.

CY - Napoli

ER -