Initiation of business relationships in service-dominant settings

Bo Edvardsson; Maria Holmlund; Tore Strandvik

doi:10.1016/j.indmarman.2007.07.009

Initiation of business relationships in service-dominant settings

Bo Edvardsson
, Maria Holmlund
, Tore Strandvik

Marknadsföring, Helsingfors

Karlstad University

Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review

103 Citeringar (Scopus)

Originalspråk	Engelska
Referentgranskad vetenskaplig tidskrift	Industrial Marketing Management
Volym	37
Nummer	3
Sidor (från-till)	339-350
Antal sidor	12
ISSN	0019-8501
DOI	https://doi.org/10.1016/j.indmarman.2007.07.009
Status	Publicerad - 2008
MoE-publikationstyp	A1 Originalartikel i en vetenskaplig tidskrift

Nyckelord

Customers and Relations

Åtkomst av dokument

10.1016/j.indmarman.2007.07.009

BEMHTSRelainitIMMFinalAfterLanguageCheckAccepterat manuskript (AAM), 216 KB

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Fulltext

Sales management in business-to-business services
Holmlund-Rytkönen, M. (Projektledare, akademisk) & Strandvik, T. (Projektdeltagare)
01.01.2006 → 31.12.2008
Projekt: Externt finansierat projekt

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title = "Initiation of business relationships in service-dominant settings",

keywords = "business relationship, relationship initiation process, status, converter, inhibitor, business-to-business professional services, executive education, narratives, INTERORGANIZATIONAL RELATIONSHIPS, INDUSTRIAL-MARKETS, PERSPECTIVE, COMMITMENT, Customers and Relations",

author = "Bo Edvardsson and Maria Holmlund and Tore Strandvik",

note = "Special Issue on Transitioning from Products to Services in Business and Industrial Markets Volume: Proceeding volume: ",

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KW - converter

KW - inhibitor

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KW - executive education

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KW - INDUSTRIAL-MARKETS

KW - PERSPECTIVE

KW - COMMITMENT

KW - Customers and Relations

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DO - 10.1016/j.indmarman.2007.07.009

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SN - 0019-8501

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JO - Industrial Marketing Management

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Initiation of business relationships in service-dominant settings

Nyckelord

Åtkomst av dokument

OpenUrl-tillgänglighet

Projekt

Sales management in business-to-business services

Citera det här