Monetizing Sustainability in B2B: A Systematic Review

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	ANZMAC 2025 Conference Proceedings, Macquarie University, Sydney, Australia
Utgivningsdatum	2025
Status	Publicerad - 2025
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	ANZMAC Conference 2025 - Macquarie University Business School, Sydney, Australien Varaktighet: 01.12.2025 → 03.12.2025

OpenUrl-tillgänglighet

Green growth – Making sustainability profitable in business-to-business markets
Mustak, M. (Ansvarig forskare (PI)), Sarasvuo, S. (Projektdeltagare), Gabrielsson, M. (Projektdeltagare) & Storbacka, K. (Projektdeltagare)
Business Finland
01.09.2025 → 28.02.2027
Projekt: Externt finansierat projekt

@inproceedings{0ecaed7d6a4a4940b890173f0fb42306,

title = "Monetizing Sustainability in B2B: A Systematic Review",

author = "Sonja Sarasvuo and Mekhail Mustak and Kaj Storbacka and Mika Gabrielsson",

year = "2025",

language = "English",

booktitle = "ANZMAC 2025 Conference Proceedings, Macquarie University, Sydney, Australia",

note = "ANZMAC Conference 2025 ; Conference date: 01-12-2025 Through 03-12-2025",

}