@article{ffb55dffa35c434f9304ce252dd4e58f,
title = "More than friendship is required: an empirical test of cooperative firm strategies",
keywords = "corporate strategy, strategic alliances, trust, channel relationships, United States of America, HOTEL INDUSTRY, TRUST, COMMITMENT, NETWORKS, ALLIANCES, BUSINESS, PERFORMANCE, COMPETITION, DIMENSIONS, MANAGEMENT",
author = "Ossi Pes{\"a}maa and Hair, \{Joseph Franklin\}",
year = "2007",
doi = "10.1108/00251740710745142",
language = "English",
volume = "45",
pages = "602--615",
journal = "Management Decision",
issn = "0025-1747",
publisher = "Emerald Group Publishing",
number = "3",
}