@inbook{56e97e1404c6481f9939f4d59b22b513,
title = "New Service Development from the perspective of Value co-creation in a Service system",
keywords = "512 Business and Management, KOTA2014",
author = "Bo Edvardsson and Anders Gustafsson and Per Kristensson and B{\aa}rd Tronvoll and Lars Witell",
year = "2014",
language = "English",
isbn = "978-0-85793-884-8",
pages = "346--369",
editor = "Rust, {Roland T. } and {Huang }, Ming-Hui",
booktitle = "Handbook of Service Marketing Research",
publisher = "Edward Elgar Publishing",
address = "United Kingdom",
}