Recontextualising value-in-context: Evidence from non-commercial relationships

Mikko Laamanen

Recontextualising value-in-context: Evidence from non-commercial relationships

Mikko Laamanen

Marknadsföring, Helsingfors

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	Innovative Service Perspectives : Proceedings from the AMA SERVSIG International Service Research Conference
Utgivningsdatum	2012
Sidor	59
ISBN (tryckt)	978-952-232-170-1
Status	Publicerad - 2012
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	AMA SERVSIG 2012 - Hanken School of Economics, Helsinki, Finland Varaktighet: 07.06.2012 → 09.06.2012 Konferensnummer: 7

Nyckelord

512 Företagsekonomi

Åtkomst av dokument

http://www.hanken.fi/public/en/servsig2012

OpenUrl-tillgänglighet

Fulltext

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title = "Recontextualising value-in-context: Evidence from non-commercial relationships",

keywords = "512 Business and Management",

author = "Mikko Laamanen",

note = " Volume: Proceeding volume: ; 2012 American Marketing Association's Services Marketing Special Interest Group (AMA SERVSIG), AMA SERVSIG ; Conference date: 07-06-2012 Through 09-06-2012",

year = "2012",

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isbn = "978-952-232-170-1",

pages = "59",

booktitle = "Innovative Service Perspectives",

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AU - Laamanen, Mikko

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PY - 2012

Y1 - 2012

KW - 512 Business and Management

M3 - Conference contribution

SN - 978-952-232-170-1

SP - 59

BT - Innovative Service Perspectives

Y2 - 7 June 2012 through 9 June 2012

ER -