Reflecting on the past decade of Marketing: Taking stock on Green Marketing literature.

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	16th Biennial Academy of Marketing Science, 2013 - World Marketing Congress, Melbourne
Utgivningsdatum	2013
Status	Publicerad - 2013
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	2013 Academy of Marketing Science Conference - Melbourne, Australien Varaktighet: 17.07.2013 → 19.07.2013 Konferensnummer: 16

OpenUrl-tillgänglighet

@inproceedings{02187d36e1344536a086a661a2e0ae52,

title = "Reflecting on the past decade of Marketing: Taking stock on Green Marketing literature.",

author = "\{Prasanna Venkatesan\}, \{Sabari Ragavendran\}",

note = " Volume: Proceeding volume: ; 2013 Academy of Marketing Science Conference ; Conference date: 17-07-2013 Through 19-07-2013",

year = "2013",

language = "English",

booktitle = "16th Biennial Academy of Marketing Science, 2013 - World Marketing Congress, Melbourne",

}

TY - GEN

T1 - Reflecting on the past decade of Marketing: Taking stock on Green Marketing literature.

AU - Prasanna Venkatesan, Sabari Ragavendran

N1 - Conference code: 16

PY - 2013

Y1 - 2013

M3 - Conference contribution

BT - 16th Biennial Academy of Marketing Science, 2013 - World Marketing Congress, Melbourne

T2 - 2013 Academy of Marketing Science Conference

Y2 - 17 July 2013 through 19 July 2013

ER -