Social co-creation practices: gift-giving, sharing and mutuality

Cristina  Mele; Anu Helkkula; Tiziana Russo Spena

Social co-creation practices: gift-giving, sharing and mutuality

Cristina Mele
, Anu Helkkula
, Tiziana Russo Spena

University of Naples Federico II

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	What's ahead in service research? New perspectives for business and society : 26th Annual RESER Conference 2016
Förlag	RESER - European Association for Research on Services
Utgivningsdatum	09.2016
ISBN (tryckt)	979-12-200-1384-0
Status	Publicerad - 09.2016
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	Annual RESER Conference (The European Association for Research on Services) - Naples, Italien Varaktighet: 08.09.2016 → 10.09.2016

Nyckelord

512 Företagsekonomi
Customers and Relations

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Fulltext

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title = "Social co-creation practices: gift-giving, sharing and mutuality",

keywords = "512 Business and Management, Customers and Relations, co-creation, cocreation, gift-giving, sharing, mutuality",

author = "Cristina Mele and Anu Helkkula and \{Russo Spena\}, Tiziana",

note = " Volume: Proceeding volume: ; Annual RESER Conference (The European Association for Research on Services) ; Conference date: 08-09-2016 Through 10-09-2016",

year = "2016",

month = sep,

language = "English",

isbn = "979-12-200-1384-0",

booktitle = "What's ahead in service research? New perspectives for business and society",

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Mele, C, Helkkula, A & Russo Spena, T 2016, Social co-creation practices: gift-giving, sharing and mutuality. i What's ahead in service research? New perspectives for business and society: 26th Annual RESER Conference 2016 . RESER - European Association for Research on Services, Annual RESER Conference (The European Association for Research on Services), Naples, Italien, 08.09.2016.

Social co-creation practices: gift-giving, sharing and mutuality. / Mele, Cristina ; Helkkula, Anu; Russo Spena, Tiziana.
What's ahead in service research? New perspectives for business and society: 26th Annual RESER Conference 2016 . RESER - European Association for Research on Services, 2016.

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

TY - GEN

T1 - Social co-creation practices: gift-giving, sharing and mutuality

AU - Mele, Cristina

AU - Helkkula, Anu

AU - Russo Spena, Tiziana

N1 - Volume: Proceeding volume:

PY - 2016/9

Y1 - 2016/9

KW - 512 Business and Management

KW - Customers and Relations

KW - co-creation

KW - cocreation

KW - gift-giving

KW - sharing

KW - mutuality

M3 - Conference contribution

SN - 979-12-200-1384-0

BT - What's ahead in service research? New perspectives for business and society

PB - RESER - European Association for Research on Services

T2 - Annual RESER Conference (The European Association for Research on Services)

Y2 - 8 September 2016 through 10 September 2016

ER -