The Contextual Nature of Value and Value Cocreation

Anu Helkkula, Apramey Dube, Eric Arnould

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Kapitel › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på gästpublikation	The Sage Handbook of Service-Dominant Logic
Redaktörer	Stephen L. Vargo, Robert F. Lusch
Utgivningsort	Thousand Oaks, CA
Förlag	Sage publications
Utgivningsdatum	2018
Sidor	118-132
ISBN (tryckt)	9781526402837, 1526402831
Status	Publicerad - 2018
MoE-publikationstyp	A3 Del av bok eller annat samlingsverk

Nyckelord

@inbook{f80c418ca0a9435792d6665472420635,

title = "The Contextual Nature of Value and Value Cocreation",

keywords = "512 Business and Management",

author = "Anu Helkkula and Apramey Dube and Eric Arnould",

year = "2018",

language = "English",

isbn = "9781526402837",

pages = "118--132",

editor = "Vargo, {Stephen L.} and Lusch, {Robert F.}",

booktitle = "The Sage Handbook of Service-Dominant Logic",

publisher = "Sage publications",

address = "United Kingdom",

}

TY - CHAP

T1 - The Contextual Nature of Value and Value Cocreation

AU - Helkkula, Anu

AU - Dube, Apramey

AU - Arnould, Eric

PY - 2018

Y1 - 2018

KW - 512 Business and Management

M3 - Chapter

SN - 9781526402837

SN - 1526402831

SP - 118

EP - 132

BT - The Sage Handbook of Service-Dominant Logic

A2 - Vargo, Stephen L.

A2 - Lusch, Robert F.

PB - Sage publications

CY - Thousand Oaks, CA

ER -