The Dimensionality of Customer Value in Retail Banking

Gustav Medberg

The Dimensionality of Customer Value in Retail Banking

Gustav Medberg

Marknadsföring, Helsingfors

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	Recent Advances in Retailing and Services Science
Utgivningsdatum	09.07.2012
ISBN (tryckt)	978-90-6814-186-3
ISBN (elektroniskt)	978-90-6814-186-3
Status	Publicerad - 09.07.2012
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	19th Recent Advances in Retailing & Services Science Conference - Vienna, Österrike Varaktighet: 09.07.2012 → 12.07.2012

Nyckelord

512 Företagsekonomi
KOTA2012

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title = "The Dimensionality of Customer Value in Retail Banking",

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