The effect of price partitioning on customer perceived value

Mario Kienzler, Daniel Kindström, Christian Kowalkowski

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	Proceedings of the ISBM Academic Conference 2018
Utgivningsdatum	2018
Status	Publicerad - 2018
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	ISBM Academic Conference 2018 - Boston, USA Varaktighet: 08.08.2018 → 09.08.2018

OpenUrl-tillgänglighet

@inproceedings{419827df5e5841d19a33376099447ab1,

title = "The effect of price partitioning on customer perceived value",

author = "Mario Kienzler and Daniel Kindstr{\"o}m and Christian Kowalkowski",

year = "2018",

language = "English",

booktitle = "Proceedings of the ISBM Academic Conference 2018",

note = "ISBM Academic Conference 2018 ; Conference date: 08-08-2018 Through 09-08-2018",

}