The New Media Business Model: When Customer Controls the Data

Olga Novikova

The New Media Business Model: When Customer Controls the Data

Företagsledning och organisation, Helsingfors

Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review

Sammanfattning

The EU General Data Protection Regulation (GDPR) is the first step in the process of transferring data ownership back to the customers. This regulation brings major changes for any organization working with consumers and their data, or processing data about individuals in the context of selling goods or services to the citizens. This paper considers the case of a media company offering online content and discusses what are the implications of the data ownership by the customers for the media company’s business model.

Originalspråk	Engelska
Referentgranskad vetenskaplig tidskrift	Journal of Business Models
Volym	7
Utgåva	4
Sidor (från-till)	34-38
Antal sidor	5
ISSN	2246-2465
Status	Publicerad - 2019
MoE-publikationstyp	A1 Originalartikel i en vetenskaplig tidskrift

Nyckelord

512 Företagsekonomi

Åtkomst av dokument

v7n4pp34-38Publicerad version, 516 KBLicens: CC BY-NC-ND

http://journalofbusinessmodels.com/vol-7-no-4-2019/vol-7-no-4-06/

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