The role of entrepreneurial inspiration has largely been overlooked in the entrepreneurship literature. Recent findings in the psychology literature indicate that inspiration plays a key role in creative processes and may have significant transformative effects on cognition, affect, and behavior. The objective of this study is to define the construct, review the literature, and propose a theory for understanding the role of inspiration in entrepreneurship. We show that our theory can answer unresolved questions in entrepreneurship.
- 512 Företagsekonomi