The service function as a holistic management concept

Christian Kowalkowski

doi:10.1108/08858621111162280

The service function as a holistic management concept

Christian Kowalkowski

Marknadsföring, Helsingfors

Linköping University

Forskningsoutput: Tidskriftsbidrag › Artikel › Vetenskaplig › Peer review

25 Citeringar (Scopus)

Originalspråk	Engelska
Referentgranskad vetenskaplig tidskrift	Journal of Business & Industrial Marketing
Volym	26
Nummer	7
Sidor (från-till)	484-492
Antal sidor	9
ISSN	0885-8624
DOI	https://doi.org/10.1108/08858621111162280
Status	Publicerad - 2011
MoE-publikationstyp	A1 Originalartikel i en vetenskaplig tidskrift

Nyckelord

512 Företagsekonomi

FN:s SDG:er

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10.1108/08858621111162280

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title = "The service function as a holistic management concept",

keywords = "Service function, Service organization, Industrial services, Manufacturing, Management strategy, KEY ACCOUNT MANAGEMENT, COMPETITIVE ADVANTAGE, BUSINESS MARKETS, CUSTOMER, TRANSITION, STRATEGIES, INNOVATION, OFFERINGS, PRODUCT, ORGANIZATION, 512 Business and Management",

author = "Christian Kowalkowski",

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language = "English",

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KW - OFFERINGS

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