The Significance of Mental Models in Business

Maria Holmlund; Tore Strandvik

The Significance of Mental Models in Business

Marknadsföring, Helsingfors

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	Conference proceedings of 27th IMP Conference, Glasgow, Scotland, August 31-September, 2011
Redaktörer	Stan Paliwoda
Antal sidor	15
Volym	27
Utgivningsort	Glasgow, Scotland
Utgivningsdatum	31.08.2011
Status	Publicerad - 31.08.2011
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	The impact of organizations on networks and relationship dynamics - The 27th IMP Conference: The impact of organizations on networks and relationship dynamics - Glasgow, UK, Glasgow, Använd inte denna Varaktighet: 31.08.2011 → 03.09.2011 Konferensnummer: 27

Nyckelord

512 Företagsekonomi
KOTA2011

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@inproceedings{fd6fa112751c42569f54c8f68f56b918,

title = "The Significance of Mental Models in Business",

keywords = "512 Business and Management, KOTA2011",

author = "Maria Holmlund and Tore Strandvik",

note = " Volume: Proceeding volume: 27; 2011 Industrial marketing and purchasing group (IMP) Conference : The impact of organizations on networks and relationship dynamics ; Conference date: 31-08-2011 Through 03-09-2011",

year = "2011",

month = aug,

day = "31",

language = "English",

volume = "27",

editor = "Stan Paliwoda",

booktitle = "Conference proceedings of 27th IMP Conference, Glasgow, Scotland, August 31-September, 2011",

}

TY - GEN

T1 - The Significance of Mental Models in Business

AU - Holmlund, Maria

AU - Strandvik, Tore

N1 - Conference code: 27

PY - 2011/8/31

Y1 - 2011/8/31

KW - 512 Business and Management

KW - KOTA2011

M3 - Conference contribution

VL - 27

BT - Conference proceedings of 27th IMP Conference, Glasgow, Scotland, August 31-September, 2011

A2 - Paliwoda, Stan

CY - Glasgow, Scotland

T2 - 2011 Industrial marketing and purchasing group (IMP) Conference

Y2 - 31 August 2011 through 3 September 2011

ER -