Triadic value propositions: A longitudinal case study

Christian Kowalkowski; Daniel Kindström; Per Carlborg

Triadic value propositions: A longitudinal case study

Christian Kowalkowski
, Daniel Kindström
, Per Carlborg

Marknadsföring, Helsingfors

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig

Originalspråk	Engelska
Titel på värdpublikation	IMP Conference
Förlag	KEDGE Business School
Utgivningsdatum	2014
Status	Publicerad - 2014
MoE-publikationstyp	B3 Icke-referentgranskad artikel i konferenspublikation
Evenemang	IMP Conference - Bordeaux, Frankrike Varaktighet: 05.09.2014 → 06.09.2014 Konferensnummer: 30

Nyckelord

512 Företagsekonomi
KOTA2014
Business, Markets and Societal Dynamics

Åtkomst av dokument

http://www.impconference.com/

OpenUrl-tillgänglighet

Fulltext

Citera det här

@inproceedings{dab5ba577b8943019cdef967c4da30e2,

title = "Triadic value propositions: A longitudinal case study",

keywords = "512 Business and Management, KOTA2014, Business, Markets and Societal Dynamics",

author = "Christian Kowalkowski and Daniel Kindstr{\"o}m and Per Carlborg",

note = "No full paper was found Volume: Proceeding volume: ; 2014 Industrial marketing and purchasing group (IMP) Conference ; Conference date: 05-09-2014 Through 06-09-2014",

year = "2014",

language = "English",

booktitle = "IMP Conference",

publisher = "KEDGE Business School",

address = "France",

}

TY - GEN

T1 - Triadic value propositions

T2 - 2014 Industrial marketing and purchasing group (IMP) Conference

AU - Kowalkowski, Christian

AU - Kindström, Daniel

AU - Carlborg, Per

N1 - Conference code: 30

PY - 2014

Y1 - 2014

KW - 512 Business and Management

KW - KOTA2014

KW - Business, Markets and Societal Dynamics

M3 - Conference contribution

BT - IMP Conference

PB - KEDGE Business School

Y2 - 5 September 2014 through 6 September 2014

ER -