Visitor attraction marketing and tourism destination branding - implications for marketing practices

Peter Björk; Adi Weidenfeld

Visitor attraction marketing and tourism destination branding - implications for marketing practices

Marknadsföring, Vasa

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	21st International Conference on Corporate and Marketing Communications: Integrated Communications and Branding Past, Present, Future : Proceedings Book
Förlag	Middlesex University
Utgivningsdatum	2016
Status	Publicerad - 2016
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	International Conference on Corporate and Marketing Communication (CMC) - London, Storbritannien Varaktighet: 07.04.2016 → 08.04.2016 Konferensnummer: 21

Nyckelord

512 Företagsekonomi

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title = "Visitor attraction marketing and tourism destination branding - implications for marketing practices",

keywords = "512 Business and Management",

author = "Peter Bj{\"o}rk and Adi Weidenfeld",

note = " Volume: Proceeding volume: ; International Conference on Corporate and Marketing Communication (CMC) ; Conference date: 07-04-2016 Through 08-04-2016",

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Björk, P & Weidenfeld, A 2016, Visitor attraction marketing and tourism destination branding - implications for marketing practices. i 21st International Conference on Corporate and Marketing Communications: Integrated Communications and Branding Past, Present, Future: Proceedings Book. Middlesex University, International Conference on Corporate and Marketing Communication (CMC), London, Storbritannien, 07.04.2016.

Visitor attraction marketing and tourism destination branding - implications for marketing practices. / Björk, Peter; Weidenfeld, Adi.

21st International Conference on Corporate and Marketing Communications: Integrated Communications and Branding Past, Present, Future: Proceedings Book. Middlesex University, 2016.

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

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Y2 - 7 April 2016 through 8 April 2016

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