Welcome to my world: Members’ approval of company activities in online communities

Johanna Gummerus, Veronica Liljander, Minna Seppänen

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

Originalspråk	Engelska
Titel på värdpublikation	Proceedings of the 10th International Marketing Trends Conference, 20-22nd January 2011, in Paris, France.
Utgivningsort	Paris
Utgivningsdatum	2011
ISBN (elektroniskt)	978-2-9532811-2-5
Status	Publicerad - 2011
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	Unknown host publication - , Frankrike Varaktighet: 01.01.1800 → …

Nyckelord

@inproceedings{7b93b4eb8ec94ec89194b2ec01c35ac9,

title = "Welcome to my world: Members{\textquoteright} approval of company activities in online communities",

keywords = "512 Business and Management, KOTA2011",

author = "Johanna Gummerus and Veronica Liljander and Minna Sepp{\"a}nen",

note = " Volume: Proceeding volume: ; Unknown host publication ; Conference date: 01-01-1800",

year = "2011",

language = "English",

booktitle = "Proceedings of the 10th International Marketing Trends Conference, 20-22nd January 2011, in Paris, France.",

}

Welcome to my world: Members’ approval of company activities in online communities. / Gummerus, Johanna; Liljander, Veronica; Seppänen, Minna.
Proceedings of the 10th International Marketing Trends Conference, 20-22nd January 2011, in Paris, France.. Paris, 2011.

Forskningsoutput: Kapitel i bok/rapport/konferenshandling › Konferensbidrag › Vetenskaplig › Peer review

TY - GEN

T1 - Welcome to my world

T2 - Unknown host publication

AU - Gummerus, Johanna

AU - Liljander, Veronica

AU - Seppänen, Minna

N1 - Volume: Proceeding volume:

PY - 2011

Y1 - 2011

KW - 512 Business and Management

KW - KOTA2011

M3 - Conference contribution

BT - Proceedings of the 10th International Marketing Trends Conference, 20-22nd January 2011, in Paris, France.

CY - Paris

Y2 - 1 January 1800

ER -